Refine Development Management wins two prestigious titles at Arabian Property Awards 2026–2027
The account adds to QComms’ growing real estate and development portfolio, supporting the agency’s expanding work with developers, construction companies and major property projects.
Recognised for excellence in development marketing and branded residence consultancy
Refine Development Management is proud to announce its receipt of two esteemed awards at the Arabian Property Awards 2026–2027. The accolades reaffirm the company’s growing expertise in development marketing and branded residence consultancy across Dubai’s dynamic real estate market.
The UAE’s leading development management company, Refine was recognised for Development Marketing for STAX by Pasha1 Developers, Powered by Refine, which launched in December 2025. The twin-tower residential development, located in Jumeirah Village Circle, has a gross development value (GDV) of AED 550 million.
The award highlights the strength of Refine’s strategic marketing approach, which introduced a new developer brand into one of Dubai’s most competitive and rapidly emerging residential markets. Its market positioning and launch strategy built awareness, credibility, and trust around Pasha1 Developers, while simultaneously establishing STAX as a lifestyle-led residential destination within the thriving community of JVC.
The company also received the award for Branded Residence Consultancy, underscoring its expertise in supporting the development, positioning and delivery of some of the city’s most recognised branded residences. Refine successfully launched St. Regis Residences Financial Center Road, which generated over AED 1 billion in sales within the first two hours alone, as well as managed the launch and sell out of Rixos Financial Center Road, which achieved over AED 1.1 billion in sales. It has also partnered with other globally respected hospitality brands, including Movenpick Residences, Marriott Residences and Fairmont Residences.
Thomas Wan, Founder and CEO of Refine Development Management, says: “We are thrilled and proud to receive these two awards at the Arabian Property Awards, particularly in categories that reflect two core areas of our expertise. The recognition for STAX is a testament to the strength of the partnership we have built with Pasha1 Developers, and to the team’s ability to develop a distinctive proposition market strategy that translates into success. Being recognised for Branded Residence Consultancy further reinforces our belief that successful developments require far more than strong design or a recognised name; they require a clear vision, rigourous execution, and a deep understanding of the market and the end customer – something we pride ourselves in at Refine.”
The Arabian Property Awards, part of the International Property Awards, celebrate excellence across architecture, interior design, real estate and property development throughout the region and internationally.
The recognition comes at a significant period of growth for Refine. Through its Development-as-a-Service (DaaS) model, Refine brings together development advisory, feasibility, project management, marketing, sales and handover under one platform, providing clients with an integrated approach from concept through to delivery.
With a portfolio valued at over AED 43 billion and a growing pipeline of landmark ultra-luxury developments, Refine brings its expertise to more than 50 projects across Dubai. The portfolio spans branded residences, exclusive mansions and premium residential communities, including St. Regis Residences Financial Center Road, Rixos Financial Center Road, Mövenpick Residences Dubai Motor City, Fairmont Residences Solara Tower, Marriott Residences Sheikh Zayed Road, Mews Mansions, Meriden Beach Residences and STAX. These developments are positioned across some of Dubai’s most sought-after locations.
For further information on Refine’s projects and comprehensive services, visit https://refinedubai.com
For media enquiries, please contact:
Justin Froes
E: Justin.f@qcomms.ae
M: +971 52 241 5397
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About QComms:
QComms is an award-winning PR and digital agency founded in 2010 by Elsa Roodt and Katie Harvey. Named among the top 10 agencies in the GCC, QComms has a 40-strong team across offices in Dubai, Abu Dhabi, Sharjah and Manchester, with in-market support in Riyadh, Egypt and Jordan. The agency provides PR, creative content, and social media services to a diverse portfolio of lifestyle and corporate clients across multiple sectors, developing innovative, data-driven strategies that help brands launch, grow, and achieve their communication goals.
Our services include:
Public Relations | Communications | Marketing | Social Media Management | Influencer & Celebrity Endorsement | Paid Media & Performance Marketing | Photo & Video Studio | Market Research Room | Podcast Studio
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