Refine Appointed as Exclusive Sales Partner for Eden House The Park
The account adds to QComms’ growing real estate and development portfolio, supporting the agency’s expanding work with developers, construction companies and major property projects.
- Initial inventory of studio and one-bedroom residences reaches full sales closure, with two-bedroom residences starting from AED 7 million.
- The 459-residence canal-side address expands Refine’s development management portfolio to over AED 43 billion.
Refine Development Management has been appointed as Exclusive Sales Partner for Eden House The Park, owned by Global Partners and developed by H&H. Driven Properties and Forbes Global Properties are the anchor agencies. Introducing a park-led community on the Dubai Water Canal, the project brings together a central location, botanical park living and signature Eden House hospitality services.
Under this exclusive appointment, Refine will lead the end-to-end commercial operations. Set for completion in 2027, the 459-residence development marks a major addition to Refine’s growing portfolio of iconic, high-end residential, hospitality, and mixed-use addresses across the region, which currently exceeds AED 43 billion in value.
Thomas Wan, CEO of Refine Development Management, commented: “H&H is one of Dubai’s most respected developers, recognised for uncompromising design integrity and refined living environments. Refine is honoured to be appointed by Global Partners and H&H as Exclusive Sales Partner to lead the commercial strategy and sales management for Eden House The Park. The project represents a rare combination of canal-side tranquillity and central connectivity – a considered lifestyle address that seamlessly integrates nature, wellness, design, and bespoke residential services in one of Dubai’s most sought-after locations.”
Located along the Dubai Water Canal in Jumeirah, Eden House The Park honours the original footprint of Al Safa Park. Designed by dxb lab, the low-rise development comprises seven buildings that combine natural modernist forms with a tactile palette of stone, timber, metal and textured plaster, creating a contemporary yet grounded architectural character. Floor-to-ceiling glazing and expansive private terraces frame views of the canal, green canopy, and Dubai skyline.
Amenities are thoughtfully distributed across the seven buildings to preserve a sense of privacy and low density, while creating distinct spaces for fitness, wellness, work, family life and socialising. Highlights include five swimming pools (two for children), movement studios, wellness suites with cold plunge pools and saunas, two padel courts, residents’ lounges, shared working spaces, and indoor and outdoor play areas for children. The development also connects directly to the 6.4 km canal promenade, extending the experience beyond the community into a walkable waterfront setting.
The lifestyle is enriched by Eden House signature services, a dedicated hospitality offering designed around effortless, discreet living. Alongside 24-hour security, valet, on-property maintenance, cleaning, landscaping, residents can access personalised services including vacant home care, in-residence butlers, private chefs, wellness treatments, and professional chauffeur services.
Following exceptional market reception, initial inventory across studio and one-bedroom residences has reached full sales closure. The current release highlights an exclusive collection of two- to four-bedroom residences and penthouses, with two-bedroom residences starting from AED 7 million.
Bader Hareb, Managing Partner, Global Partners Ltd., commented: “Our vision for Eden House The Park has always been to introduce an institutional-grade, lifestyle-driven residential destination of uncompromising quality to the Dubai Water Canal. Appointing Refine as our Exclusive Sales Partner, alongside Driven Properties and Forbes Global Properties as the anchor agencies, establishes a high-calibre commercial and sales framework to match this ambition. We are confident that their deep market expertise will successfully connect discerning buyers with the unique proposition of this landmark development.’’
Miltos Bosinis, CEO, H&H, added: “Refine has a strong understanding of the Dubai residential market and expectations of today’s buyers. This makes them a natural partner for Eden House The Park, as we introduce the development that brings together a distinctive setting, considered design and a complete residential offering. We look forward to working together with the team to introduce the project to a wider audience.”
Eden House The Park builds on the success of H&H’s growing portfolio of homegrown Eden House residences, following the success of Eden House Al Satwa and Eden House The Canal, alongside upcoming addresses in Za’abeel and Dubai Hills. For Refine, the appointment reinforces its standing as a specialist commercial partner for developers seeking to position and execute high-end residential assets in competitive markets.
For media enquiries, please contact:
Justin Froes
E: Justin.f@qcomms.ae
M: +971 52 241 5397
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About QComms:
QComms is an award-winning PR and digital agency founded in 2010 by Elsa Roodt and Katie Harvey. Named among the top 10 agencies in the GCC, QComms has a 40-strong team across offices in Dubai, Abu Dhabi, Sharjah and Manchester, with in-market support in Riyadh, Egypt and Jordan. The agency provides PR, creative content, and social media services to a diverse portfolio of lifestyle and corporate clients across multiple sectors, developing innovative, data-driven strategies that help brands launch, grow, and achieve their communication goals.
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